We live in an era of convenience, and the demand for convenience is high and growing rapidly in 2017. According to data from the U.S. Census Bureau’s American Community Survey, various on-demand services are attracting a total of more than 22.4 million consumers annually. Telemedicine is part of this rapid growth in on-demand services. This creates an incredible opportunity for brokers to add a new revenue stream to their agency, while staying relevant in the eyes of their groups by providing cutting edge services.
Last week we discussed how Aetna and Apple are shaping the long term future of healthcare and insurance through the connectivity technology provides. Telemedicine is already shaping the immediate future of healthcare and insurance.
At the end of 2016, Telemedicine offerings from employers almost doubled with a 60% increase in just one year. Various states are implementing policies to make telemedicine accessible. In 2015, 42 states proposed more than 200 pieces of legislation addressing telemedicine, according to the State Health Telehealth Laws and Reimbursement Policies Report, April 2016. As the telemedicine market grows and becomes readily available across the US, demand will increase.
PROJECTED GROWTH – NOW IS THE TIME TO ADD TELEMEDICINE OFFERINGS
By 2018 telemedicine will attract 7 million patient users. Given this explosive rate of growth it’s clear to see that, if you want your agency to be a step ahead of the competition, now is the time to add telemedicine offerings. According to a 2016 Physician Trends Report, about 70% of employers plan to offer telemedicine services as an employee benefit by the end of 2017. An increasing number of employers are beginning to research telemedicine options. As a broker, you’ll definitely want to be a part of the conversation readily available with an answer to their needs. Our insurance agency telemedicine guide will provide you with all the necessary tools to successfully roll telemedicine out to your groups.
At Broker Tool Belt we’re all about providing insights and resources to help brokers add modern day services to their offerings; and of course new revenue streams for your agency. We thought an insurance agency telemedicine guide will help you leverage the power of this growing and expanding industry.
This guide will cover:
- Why, strategically, now is the time to adopt telemedicine
- The advantages of telemedicine for brokers
- The advantages of telemedicine for your groups
- How your agency can be successful with telemedicine
- Available telemedicine marketing resources for brokers
Don’t miss out on the opportunity the rapid growth of telemedicine has created for brokers. Download our free insurance agency telemedicine guide today.